28 March 2019
By Elaine Murphy
elaine@TheCork.ie
Insomnia Coffee Company will open a new store in Mallow, Co Cork today.
Located in William O’Brien Street, this is Insomnia’s seventh store to be open in Co Cork.
Insomnia Coffee Company has become an iconic Irish brand and is well known to coffee lovers across the country offering hot beverages, sandwiches and snacks. The company which started in 1997 has grown rapidly and now has over 150 stores including eighteen stores in the UK.
Speaking about the opening, Harry O’ Kelly, CEO of Insomnia “I am delighted to open our first store in Mallow, I’m sure this new shop located in such a busy street will be very popular and become a local hub.
The store design reflects Insomnia’s coffee heritage whilst also taking and combining inspiration from vintage tea shops and industrial urban lofts. A welcoming and comfortable space using fabrics and natural finishes punctuated with quirky and fun branding evokes a great ambience. Alongside this is wall branding with coffee inspired messages, wall galleries and book shelves that operate a popular book swap system where apart from enjoying a book to read while having a coffee in store, customers can take a book away and all they have to do is leave a book to stay.
The store will provide employment for seven new members of staff, including the store Manager Olimpia Wylezek who was a supervisor at Insomnia Blackpool.
The full Insomnia menu will be available including Insomnia Voyager coffee and the new Chocolate range which includes the Ruby Hot Chocolate and Golden Caramel Hot Chocolate amongst other tasty treats.
